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tvbeat & Spectrum Reach Launch Programmatic Linear TV Solution To Expand CTV Advertising Using Traditional TV Ad Inventory 

tvbeat, a global provider of total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV advertising in the U.S. market. This collaboration,...

Why 94% of Marketing Executives Now Consider Digital PR ‘Essential’ for Growth

Why 94% of Marketing Executives Now Consider Digital PR ‘Essential’ for Growth

Photo courtesy of Spynn When Matteo Ferretti set out to build Spynn, he was not looking for another agency playbook. He was seeking a new play entirely. After years of watching startups fumble for visibility in a world crowded with empty PR...

The next big tax threat, Sydney Sweeney makes advertising great again, and more from Fox News Opinion

The next big tax threat, Sydney Sweeney makes advertising great again, and more from Fox News Opinion

Fox News host Sean Hannity compares the crime rate in Washington, D.C. to other cities in America and globally on 'Hannity.' NEWYou can now listen to Fox News articles! Welcome to the Fox News Opinion Newsletter. HANNITY – Fox News host compares...

Know Your Audience: Small Business Marketing Guide 2025

Know Your Audience: Small Business Marketing Guide 2025

Many small businesses, like operating the safest non UK casinos, struggle to attract new customers because their offerings often seem repetitive. Customers become bored quickly if they see the same products repeatedly. Knowing exactly who your...

Cogent Communications Holdings, Inc. (NASDAQ:CCOI) Q2 2025 Earnings Call Transcript

Cogent Communications Holdings, Inc. (NASDAQ:CCOI) Q2 2025 Earnings Call Transcript

Cogent Communications Holdings, Inc. (NASDAQ:CCOI) Q2 2025 Earnings Call Transcript August 8, 2025 Operator: Good morning, and welcome to the Cogent Communications Holdings Second Quarter 2025 Earnings Conference Call. As a reminder, this...

Saga Communications, Inc. (NASDAQ:SGA) Q2 2025 Earnings Call Transcript

Saga Communications, Inc. (NASDAQ:SGA) Q2 2025 Earnings Call Transcript

Saga Communications, Inc. (NASDAQ:SGA) Q2 2025 Earnings Call Transcript August 8, 2025 Operator: Good day, and welcome to Saga Communications Second Quarter Earnings Release Conference Call.[Operator Instructions] It is now my pleasure to turn the...

tvbeat and Spectrum Reach Launch Programmatic Linear TV Solution to Expand CTV Advertising Using Traditional TV Ad Inventory

LONDON & NEW YORK--(BUSINESS WIRE)--Aug 12, 2025-- tvbeat, a global leader in Total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV...

Despite leaning into wellness, Lovehoney can’t escape advertising censorship

Despite leaning into wellness, Lovehoney can’t escape advertising censorship

With its latest partnership with hydration brand Sult, Lovehoney is finding fresh ways to talk about sex, health, and intimacy at a time when legislation makes it harder than ever.Lovehoney argues it is a sexual wellness brand. The scrappy...

The resurgence of skinny chic goes way beyond advertising

The resurgence of skinny chic goes way beyond advertising

The ASA has recently banned three ads featuring “unhealthily thin” models. Dinosaur’s Shona Needham explains why this is only the tip of the iceberg out there on the internet. As someone who came of age in the era of ‘heroin chic’ and size zero...

Maraone named VP of Marketing for Owensboro Health

Maraone named VP of Marketing for Owensboro Health

Christy Maraone, Vice President of Marketing & Communications at Owensboro Health Owensboro Health has named Christy Maraone as its new Vice President of Marketing & Communications. Maraone, who brings more than two decades of executive-level...

The COOL Company Secures No. 2870 Spot On 2025 Inc. 5000, Reinforcing Leadership In AI-Powered Advertising, CTV Attribution, And DCO Solutions

The COOL Company Secures No. 2870 Spot On 2025 Inc. 5000, Reinforcing Leadership In AI-Powered Advertising, CTV Attribution, And DCO Solutions

(MENAFN- PR Newswire) NEW YORK, Aug. 12, 2025 /PRNewswire/ -- For the eighth consecutive year, the COOL Company has demonstrated the kind of sustained growth that defines industry leaders, earning the No. 2870 spot on the 2025 Inc. 5000 list. This...

Future of marketing communications not just digital, but intelligence, says Olubanwo

Future of marketing communications not just digital, but intelligence, says Olubanwo

Group Chairman Bluebird Communications, Femi Olubanwo, has disclosed the future of marketing communications is not just digital, but intelligence. Speaking during Bluebird Communications 30th anniversary press briefing in Lagos recently, he...

Lisa Kauffman named Chief Marketing Officer by Azamara Cruises

Lisa Kauffman named Chief Marketing Officer by Azamara Cruises

Azamara Cruises has announced the appointment of Lisa Kauffman as Chief Marketing Officer. In this role, Kauffman will oversee marketing and communications, including e-commerce, product, trade, brand, social engagement, media, public relations,...

Roblox swipes right on Tinder's Papri Dev as APAC communications head

Roblox swipes right on Tinder's Papri Dev as APAC communications head

Roblox has appointed Papri Dev as its new head of communications for Asia Pacific, as the platform continues to deepen its engagement with regional communities and creators. In a LinkedIn post announcing the move, Dev said she was “excited to be...

In Uzbekistan, Bloggers Held Liable for Advertising Betting Services

In Uzbekistan, Bloggers Held Liable for Advertising Betting Services

Uzbekistan 12/08/2025 In Uzbekistan, Bloggers Held Liable for Advertising Betting Services Tashkent, Uzbekistan (UzDaily.com) — The Competition Committee continues systematic monitoring of advertising disseminated via information resources and...

Women to Watch 2025: Charting the future of APAC marketing

Women to Watch 2025: Charting the future of APAC marketing

Spotting future leaders in marketing and communications has never been a straightforward task. Talent hardly emerges in neat, predictable cycles. It often bursts through, sometimes sideways or against the odds, and almost always with a knack for...

Costa Navarino appoints Intrepid Marketing & Communications to lead India representation

Costa Navarino appoints Intrepid Marketing & Communications to lead India representation

Costa Navarino, the sustainably driven destination in the Greek region of Messinia in southwest Peloponnese, has appointed Intrepid Marketing & Communications as its official Trade and Public Relations representative in India. The appointment...

SBS boss James Taylor resigns for $1.3m deal at billboard advertising giant

SBS boss James Taylor resigns for $1.3m deal at billboard advertising giant

The managing director of SBS has surprised staff by quitting to join billboard company oOh!media on a massive compensation package. SBS managing director James Taylor, who has announced he is leaving the broadcaster (Image: AAP/Mick Tsikas) SBS...

The Power of Radio Advertising in Northern Arizona

The Power of Radio Advertising in Northern Arizona

Advertising on radio in Northern Arizona is more than airtime – it’s an authentic conversation with a community that values connection.In Northern Arizona – particularly in communities like Prescott, Cottonwood, Chino Valley, Flagstaff and the...

Rutgers Student Helps Gatorade With Its Social Media Marketing

Rutgers Student Helps Gatorade With Its Social Media Marketing

Newswise — Jenna Dumanski grew up in a home with two television sets in the front room so the family could catch multiple football games at the same time. “I live and breathe sports,” said Dumanski, a first-generation college student who is...

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